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Comcast Mnemonic Spots

Comcast's Mnemonic agency needed to create dozens of high-quality TV spots that felt like national ads, but which they could sell to local cable advertisers as semi-customizable units.  Thresher's creative team came up with a plan to leverage stock images, a custom after-effects toolkit, and clever writing to create dozens of national-quality spots at scale and three local-friendly price points.